2024 was a year marked by our expansion in terms of presence at events. We seize every opportunity to strengthen our position. Focused on innovation and committed to delivering the best platform and services, we bring a unique experience to the SBC Summit in Lisbon from September 24 to 26.
Visit us at booth A445 in Hall 01, where an immersive video mapping experience awaits! Our approach to this year’s SBC Summit is futuristic. It starts with an invitation to enter a trip to the year 2050 through a “portal” created with advanced video mapping technology, transforming our booth into an exploration of iGaming’s future. This fusion of digital art, technology and architecture promises a visually captivating, immersive experience that reflects industry trends in the coming decades.
Video mapping is a projection technology that turns 3D surfaces, such as walls or structures, into interactive digital displays. Using detailed surface mapping, we’ve created custom videos, animations and graphics that align precisely with each feature of our booth.
We count on state-of-the-art equipment to bring this experience to life, including high-powered DLP projectors with up to 2500 ANSI lumens. A team of visual artists and 3D animation experts has meticulously mapped every surface, ensuring a seamless projection. Specialized software like VPT and LPMT adds the illusion of movement, animating static objects and breathing life into our display.
This high level of detail ensures that our video mapping experience at the SBC Summit Lisbon will captivate attendees, weaving an engaging story within the world of betting and entertainment. Our dedicated event space will be transformed into a dynamic canvas, immersing participants in a powerful visual journey.
Wagner Fernandes, our Chief Marketing Officer, highlights the significance of this experience:
“Participating in an event like the SBC Summit is an extraordinary opportunity, and we want to take it even further. Beyond exploring everything the event offers, we invite participants to reflect on the future of iGaming, dive into emerging trends, and envision future innovations. We’re thrilled to share this unique and inspiring journey.”
Our video mapping experience will envelop participants in a 360° environment enhanced with neurotechnology. Using EEG brain headsets, we’ll monitor participants’ concentration levels in real-time, creating a personalized journey through a virtual time tunnel. Each person’s emotional state at peak concentration will shape the futures they explore - whether happier, more exciting or calmer. This unique mind-technology interaction will engage participants on both sensory and emotional levels.
Francisco Marques Teixeira, the creative mind behind this project, shares insights into this transformative experience:
“Participants can expect a deeply personalized experience where their emotions shape the virtual environment they explore. Depending on their emotional state, they’ll be transported to different futures at optimal concentration levels - be they happier, more exciting or calmer. This immersive journey engages you visually and sensorially, creating a solid emotional connection that makes each experience unique and individual. The interaction between technology and the mind makes this experience distinct.”
Through this initiative, we’re reaffirming our commitment to the future of iGaming and leading the way in technological innovation. By integrating video mapping and neurofeedback, we’re pushing the boundaries and challenging participants to consider how emotions can shape digital entertainment.
Wagner Fernandes emphasizes our vision: “Our visionary pod offers a glimpse into the future of iGaming, presenting more immersive, personalized and interactive experiences where the user is at the heart of it all.”
Francisco adds: “The ability to shape environments based on participants’ emotions and concentration opens new doors for immersive, personalized gaming experiences. This technology could revolutionize iGaming, making each experience emotionally adaptive to the player and creating a deeper connection.”
Our video mapping experience at SBC Summit Lisbon 2024 showcases the future of iGaming by merging technology, art, and gaming into an immersive environment. This initiative solidifies Oddsgate’s leadership and sets trends to shape the industry’s evolution.